The potential Web3 version of Netflix, Mad Realities, has launched the world’s first crypto dating show and subsequently raised US$6 million. The seed round was aided by 11:11 Media, socialite heiress Paris Hilton’s media company:
Persistence Pays Off in Crypto Dating Show Success
Mad Realities has moved a step closer to becoming an established Web3 streaming service. The round was led by venture capital firm Paradigm and attracted some other surprisingly big names:
According to Devin Lewtan, co-founder and CEO of Mad Realities, the company was determined that Hilton join the fundraising round and evidently its persistence paid off. “We were really, really bullish on getting Paris Hilton,” Lewtan said.
The company began on YouTube, fundraising US$500,000 for its first project – a Bachelorette-style series called Proof of Love – through NFT sales. However, with its newly raised funds, Mad Realities is set on producing more content as it works towards creating a decentralised media company that can compete with mainstream services like Netflix.
If you would like a glimpse of what Mad Realities is offering, Proof of Love is available to watch on the company’s YouTube channel.
Other Celebs Acting Up in Crypto Projects
In July last year, pandemic-based movie Zero Contact, starring Anthony Hopkins, was offered for sale as an NFT and later released to Vuele, a direct-to-consumer NFT viewing platform.
In the same month of 2021, the NFT series Stoner Cats launched. Created and produced by actor Mila Kunis, the animated series featured an A-list cast including Ashton Kutcher, Seth MacFarlane, Chris Rock and Jane Fonda voice acting as a group of sentient cartoon cats, with Ethereum co-founder Vitalik Buterin in a cameo role. The series required viewers to mint their access to the first five-minute episode.