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Manchester United to Partner with Tezos for $27 Million Per Year Sponsorship Deal

English Premier League football club Manchester United is expected to announce a promotions partnership with blockchain platform Tezos. According to sports news website theathletic.com, the deal is worth US$27 million annually and will place Tezos front and centre on United’s training kit.

Tezos Replaces Aon as Man United’s Training Sponsor

Tezos is said to have agreed to a multi-year contract with Manchester United. While an official announcement is pending, Man U has reportedly been filming promotional material at its training centre.

https://madaboutepl.net/2020/10/team-news-and-predicted-manchester-united-lineup-vs-psg/
Manchester United players celebrate a goal. Source: Mad About EPL

This comes as American insurance company Aon’s eight-year contract with the club concludes. United has been without a training kit sponsor for the current season, following the collapse of negotiations with The Hut Group. The Manchester-based company withdrew its interest over concerns regarding potential fan boycotts of United’s commercial partners as part of a protest against the club’s ownership by the Glazer family, who have placed it in considerable debt since taking over in 2005.

United has been in discussion with several other companies, including others in the blockchain field, for the sponsorship deal. However, it is expected the Tezos announcement will be finalised in coming weeks. Manchester United and Tezos have declined to comment on the deal.

Crypto Extends Its Reach in Sports Sponsorship

Tezos is not new to sports sponsorships. Notably, it became the first blockchain sponsor of the New York Mets baseball team in May 2021 and is in partnership with Red Bull Racing to develop an NFT experience for the team. The company has also joined the line-up of sponsors for McLaren Racing across IndyCar, Formula 1 and esports.

However, Tezos isn’t the only blockchain making sponsorship moves in the sporting world. In August 2021, meme cryptocurrency Dogecoin entered a partnership with Watford FC (another popular EPL club). This million-dollar agreement saw Watford players wear the Dogecoin logo for the remainder of the season.

Coinbase has also become an official sponsor of the NBA and is looking to break into other professional basketball leagues including the WNBA and the NBA 2K league.

Additionally, Dutch football club PSV Eindhoven entered a deal in August 2021 with Anycoin Direct to be paid entirely in bitcoin, helping to promote cryptocurrency adoption throughout Europe.

By Lauren Claxton, Crypto News Guest Author

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Bitcoin Crypto Hardware Wallets Crypto News Crypto Wallets Hackers Theta

Hacker Helps Recover $2 Million in THETA from Trezor Wallet

Hacks don’t typically have a happy ending. Fortunately, for one New York-based crypto investor who forgot the PIN to his Trezor One hardwallet, a hacker was able to help him recover over US$2 million in THETA.

The Story

In 2018, Dan Reich and his friend Jesse decided to make a concentrated bet on a new crypto. They both cashed out around US$25,000 in BTC and and bought US$50,000 in THETA at a time when it was trading at just 21 cents.

Jesse was going to custody the THETA and things were going swimmingly, until word spread of China cracking down on exchanges. This prompted them to transfer their THETA to a safer alternative, a Trezor One hardware wallet.

Dan Reich (right) with his friend Jesse. Source: Danreich.com

Then came the infamous crypto winter, which saw their investment annihilated. Dan wanted out but Jesse had forgotten the PIN to the Trezor One, which would self-destruct if they guessed the PIN incorrectly too many times. He had also somehow misplaced the piece of paper with the 24-word seed phrase that could have otherwise restored his wallet.

After writing off the investment, the pair then watched their investment recover and soar, eventually to over US$1 million and, at one point, touching US$3 million. After contacting a range of international experts, they settled on a reputable hacker, Joe “Kingpin” Grand, who claimed he could assist.

Kingpin to the Rescue

Kingpin spent the better part of 12 weeks trying to hack the Trezor One and, remarkably, found a way to recover the lost PIN.

Kingpin’s Trezor One hack circuit. Source: Danreich.com

According to Grand, the key to his success related to the hardware wallet’s firmware update that temporarily moved the PIN and key to RAM, only to later move them back to flash once the firmware was installed. For the particular firmware on Reich’s wallet, the information about the PIN was stored in flash.

After using a technique altering the voltage of the chip, known as a “fault injection attack”, Grand surpassed the security of the microcontrollers and obtained the PIN needed to access the wallet and the funds. Grand explained:

We are basically causing misbehaviour on the silicon chip inside the device in order to defeat security. And what ended up happening is that I was sitting here watching the computer screen and saw that I was able to defeat the security, the private information, the recovery seed, and the pin that I was going after popped up on the screen.

Joe “Kingpin” Grand, hacker

No doubt proud of his effort, Kingpin later created a video in which he provided a full account of how he managed the feat:

For its part, Trezor expressed relief for Grand having been able to access the funds but noted that the vulnerability identified had already been fixed:

What’s the lesson here? Remember your 4-digit PIN (make it hard to forget), write down your seed phrase and put it somewhere safe, and also keep your hardware’s firmware updated. If you happen to be one of those unfortunate souls who have lost their crypto, it could be worse – you could be the guy who is still looking for his 7,500 BTC.

For Australians keen to up their crypto security game, Crypto News Australia recommends Coinstop as its preferred hardware wallet provider. Users can get A$5 off their order with the code CRYPTONEWS.